The primary objective of WFTAO is to facilitate the transfer of national products to the global marketplace through the acceptance of technical assessments delivered by its members.

A favourable technical assessment delivered by a WFTAO member will:

• Provide a means of demonstrating the fitness for purpose of the product with building regulations
• Be more readily accepted by building control personnel
• Show that the holder’s manufacturing and QA systems meet high standards
• Save valuable selling time, by easing acceptance of new products in a conservative market
• Provide a good opportunity for press coverage for the holders to use the distinctive WFTAO logo on advertisements, literature and display material, identifying themselves as quality-conscious companies and enhancing their image
• Be promoted on the WFTAO’s web site (www.wftao.com) which is currently achieving 1,563 ‘hits’ a month